A business idea is a starting point. Understanding customers, assessing demand, estimating costs and choosing a revenue model can give you a clearer direction before investing. At VALA, the advisory scope is defined around your activity and the stage your business has reached.

Your idea and target market

We consider the problem your product or service addresses, the intended customer and the revenue model. Differentiation, customer access and resource requirements help identify assumptions to test. Entering Türkiye also calls for research into customer behaviour, competitors and sales channels, with attention to the chosen city and market segment.

Feasibility and costs

Separate initial setup costs from ongoing operating expenses. Sourcing, equipment, premises, staffing, marketing and working capital all need consideration. Comparing sales and cost scenarios helps clarify funding needs and startup risks.

Structure and implementation

Company structure, contracts, tax requirements and permits should be reviewed in light of the activity and your circumstances. The findings inform implementation steps, responsibilities and priorities. Decisions about legal structure or permits require specialist review of current rules.

Preparing for the first discussion

Share your activity, product or service, target customers, preferred city, approximate budget and schedule. Existing market research, financial plans and previous experience will help define the scope and next steps.